SNEAK PEEK
- Masters of Flavour is crafted from fleetingly rare whiskies.
- The NFTs are priced at $35,000 USD.
- NFT owners will have access to lifetime opportunities.
Johnnie Walker, world’s No.1 Scotch Whisky, has become the latest liquor brand to jump into the NFT world. Together with BlockBar.com, it offers seven whisky connoisseurs a lifetime opportunity to own a very rare bottle of 48-year-old Johnnie Walker Masters of Flavour NFTs along with their personal digital art. Moreover, these experts will also get an exclusive brand experience in Scotland.
BlockBar shared the exciting news through a Twiiter post:
Introducing Johnnie Walker’s first ever NFT 🥃🤩@johnniewalker_ x @BlockBar
Available on https://t.co/g737GX4Hrh May 31st at 10:30 am EST! pic.twitter.com/S1riIaKQ4M
— BlockBar (@BlockBar) May 18, 2022
The digital art will offer access to a one-of-a-kind piece of graphic design by Kode Abdo aka BossLogic. Besides being known for his fancasts and creating posters of some really known latest films, the artist is also popular for collaborating with Lionel Messi to create a new series of artistic NFTs.
Each bottle comes with a once in a lifetime opportunity to take a trip to Johnnie Walker Princes Street, which is the brand’s visitor experience in Edinburgh, Scotland. Here, imbibers will enjoy a journey of Johnnie Walker and the country’s whisky-making culture. Getting a chance to stay at the palatial Gleneagles Townhouse, the NFT holders will go on a tour of the legendary Glenkinchie Distillery and Diageo archive. They will also have a real-time experience of the rarest and most collectible whiskies from the Diageo collection.
On a first come, first serve basis, Johnnie Walker Masters of Flavour NFTs will be available for purchase at 10.30am EST on Tuesday May 31st. The set price is $35,000 USD and the NFTs can be purchase with ETH or by fiat. The Lobby will open at 10am EST on BlockBar.com.
Each participant must possess $35,000 in their Ethereum based wallet connected to the site. To pay through wire transfer, receiving pre-approval is mandatory. At 10.30am the first users to reserve the bottle will then have 10 minutes to checkout. Users who successfully check out will also receive an artwork NFT by BossLogic transferred to their wallet along with the opportunity to redeem the Scotland experience.
