- Meta has introduced a new feature on Instagram.
- With the new feature of NFT crossposting, Meta is integrating NFTs into the social media platform.
- Users can now connect their digital wallets and share NFTs on Instagram.
Meta once was the sole promoter of the metaverse by redefining its brand name and vision. It is currently the biggest name in the metaverse sector with its multiple million-dollar projects.
The company is looking to achieve another milestone in the NFT sector as well. On September 29th, 2022, Meta introduced a new feature through its Twitter post.
Everyone on @instagram and @facebook can now share their digital collectibles in the US, and on Instagram in the previously announced 100+ countries. Creators like artist Lívia Elektra are sharing their #NFTs on our apps. https://t.co/6yV4HgfHSW https://t.co/wa2wkWgfWX pic.twitter.com/fRi0wA7a6l— Meta Newsroom (@MetaNewsroom) September 29, 2022
The NFT crossposting feature will allow users to connect their digital wallets and share digital assets or non-fungible tokens on social media platforms. The feature will be active on both Meta’s social media platforms – Facebook and Instagram.
Users will also be able to tag creators and collectors on the NFTs shared. Moreover, they will be able to cross post NFTs between the platforms without any extra fees.
In August 2022, Meta allowed users to post digital collectibles on Facebook and Instagram. This feature was applicable only in the countries like Africa, Asia-Pacific, the Middle East, and the Americas.
However, now users of more than 100 countries can share NFTs on Facebook and Instagram.
To enable a smooth and secure user experience, Meta has collaborated with multiple crypto wallet firms. Currently, Meta supports wallets such as Rainbow, MetaMask, Trust Wallet, Coinbase Wallet, and Dapper Wallet.
Users will be able to share NFTs built on Ethereum, Polygon, and Flow blockchain networks.
The social media and NFT community seem to be divided in their opinion on this matter. While some are excited to see how this new feature unfolds. Others including Twitter users are skeptical of the security of the data transmitted from NFT wallets to the social media platform.
Facebook has been accused of breaching users’ privacy and data theft several times in the past. Last year in April, sensitive data of over half a billion Facebook users were leaked on a hacking forum.