Animoca Brands acquires a majority stake in Pixelnynx

SNEAK PEEK

  • Animoca Brands acquires a majority stake in Pixelnynx.
  • Pixelnyx is working towards disrupting the new-age music industry by bridging the gap between the music, metaverse and web3 space.
  • Los Angeles-based music and gaming entity is operating across five countries. It is dedicated to creating a physical and digital ecosystem for artists

Animoca Brands Corporation Limited has acquired a significant stakeholder in Pixelynx through its controlled subsidiary. The company is advancing its digital property rights for gaming and open metaverse, where Pixelnyx is a music metaverse gaming platform. 

Los Angeles-based music and gamin entity are operating across five countries. It is dedicated to creating a physical and digital ecosystem for artists and fans by building products to bridge the gap between music, gaming and web3 space. 

After the acquisition, the ecosystem will focus on providing complete control to the artists on how they build the experiences with fans, partners and platforms to create new ways to love music. 

The idea behind this acquisition is to build and invest acquire studios, infrastructure and technologies that will power the future of the music industry. Operating LynxLabs, a new investment program to develop the next wave of music and entertainment ventures. 

Another venture called ELYNXIR will leverage advanced augmented reality and geolocation for players to discover games, music, artists, collectables and community-made content.