- Vivienne Tam partnered with Animoca Brands and Hepha.
- Partnered to bring her New York Fashion Week runway show to the streets of Hong Kong.
- This innovative endeavor introduced the audience to a brand-new fashion.
Vivienne Tam, a world-renowned Hong Kong designer, partnered with Animoca Brands and Hepha to introduce her New York Fashion Week runway show to the streets of Hong Kong with the help of the Hong Kong Economic and Trade Office and Cyberport in NY.
World-renowned #HongKong designer Ms @VivienneTam, with the support of @cyberport_hk & the Hong Kong Economic and Trade Office in New York, collaborated with Animoca Brands & Hepha to bring the streets of Hong Kong to her #NewYorkFashionWeek runway show.https://t.co/135KU9uMqJ— Animoca Brands (@animocabrands) February 13, 2023
Animoca Brands, a corporation that improves digital property rights for gaming as well as the open metaverse, is currently based in Cyberport, and Hepha is a Cyberport incubator.
According to Animoca Brands, this novel exertion introduced the audience to a brand-new fashion interaction by interweaving ingenuity, artistry, technological prowess, a synergy between many members of the Cyberport community, and also the charm of Hong Kong.
As models started walking down the runway depicting the city’s urban streetscape and signature functionalities such as Hong Kong trams, the legendary floating eatery, eye-catching fluorescent signage, and pawn shops, the audience supported the metaverse.
Blue chip NFTs such as Bored Ape Yacht Club (BAYC), Mutant Ape Yacht Club, Cool Cats, Mocaverse, Meebit, and CryptoPunks embellished the roads of virtual Hong Kong due to Ms. Tam and Animoca Brands’ curation.
It is a privilege to collaborate with Vivienne and Hepha to introduce a virtual Hong Kong to New York Fashion Week, says Animoca Brands Co-Founder and Executive Chairman Yat Siu.
“Web3 Hub@Cyberport” was launched in January 2023 to attract global Web3 businesses to demonstrate processes in Hong Kong, as well as to enable exchanges and partnerships between foreign and local Web3 businesses.