SNEAK PEEK
- Proof has released Grails III as part of its mystery NFT compilation series.
- Revelation of 20 artists behind the latest installment of the NFT collective’s Grails project.
- Well-known digital artists are featured in the collection.
In its mystery NFT compilation series, Proof has released Grails III, the third edition, and after weeks of speculation, the 20 artists who formed the Grails III collection by non-fungible token (NFT) collective Proof were finally revealed on Friday, i.e., 27th January 2023.
The collection features a number of well-known digital artists, such as Josie Bellini, the founder of the NFT collection Cyber Brokers, as well as generative artists Matt Kane, All Seeing Seneca, and Bored Ape Yacht Club.
Each artist contributed a distinctive piece of art to the collection that will be only available in limited quantities.
Collectors were able to purchase Grails III mint passes before the artwork was revealed earlier this month. Users bought NFTs after the digital artwork was disclosed until the mint period ended on Tuesday, i.e., 24th January 2023.
A floor price of 2 ETH, or $3,200, was set for the collection at the time of writing, which had sold 199 ETH, or roughly $318,300.
Contrary to what some Twitter users opined about the mystery names behind the art, Grails isn’t meant to focus solely on the artists as well as their historical bodies of work, according to Proof.
Instead, the work concentrates on enabling the collector to interact with the artwork before thoroughly exploring the artist’s portfolio. The collection’s goal, according to Eli Scheinman, Proof’s head of art, is to let the digital work speak for rather than the creators who created it.
Eli Scheinman also stated that for the majority of collectors, engagement with a piece of art in their surroundings is almost always closely related to the identity of the artist who produced it and, as a result, to the value that work carries.
Entrepreneur Gary Vaynerchuk, Larva Labs, creator of CryptoPunks and Meebits, and generative artist Tyler Hobbs collaborated on the release of Grails I in February 2022. Nadya Tolokonnikova, a co-founder of Pussy Riot, Erick Calderon, and Refik Anadol, contributed to the second edition, Grails II, which was released in August 2022.
The Moonbirds NFT collection by Proof generated $200 million in sales after its April release in the NFT market.
Proof has established itself as a dominant force after selling $200 million worth of its Moonbirds NFT collection since its April release. The collective and United Talent Agency signed a contract earlier this month to enable the Moonbirds brand to expand its creative and entertainment opportunities.
