SNEAK PEEK
- The women’s basketball shoe company and the sports entertainment and media firm have unveiled “The Future Is Her” NFT initiative.
- The intro of the NFT task coincides with the version of Team Whistle’s “My Hustle” series, which includes Moolah Kicks creator Natalie.
- The NFT will be released on Friday, at 12 p.m. ET.
With Women’s History Month just around the corner, the women’s basketball shoe company and the sports entertainment and media firm have unveiled “The Future Is Her” NFT initiative. The series is intended to “empower and uplift women in the sports world,” and will comprise 10 artworks “that symbolize a number of sports from basketball to soccer and well beyond.”
The intro of the NFT task coincides with the version of Team Whistle’s “My Hustle” series, which includes Moolah Kicks creator Natalie White translating her interest right into revenue with entrepreneurship. White’s part will certainly air on Group Whistle’s YouTube channel tomorrow at 12 p.m. ET.
“I was pleased to be recognized among other aspiring entrepreneurs who have developed profitable businesses when Whistle initially approached me about featuring in their ‘My Hustle’ series,” Moolah creator Natalie White said in a comment. “It was a no-brainer for me when they informed me about the possibility of cooperating on the exclusive and exciting NFT collection that honors women in sports.”
According to Team Whistle, each NFT will depict a female athlete in a different sport, and ten unique photographs will be minted for a collection via the OpenSea platform. Additionally, with each NFT purchase, the customer will receive products both from Team Whistle and Moolah, including an exclusive partnership between the two which only project holders will have access to. According to Team Whistle, the owner who mints the “Basketball” NFT will have a free pair of Moolah footwear mailed to them.
The NFT will be released on Friday, at 12 p.m. ET.
“We’ve been trying to find the right chance to integrate NFTs into our original material.” “When we got to know Natalie, her business, as well as what she represents, we knew it was the right time,” Karen Jaimes, Team Whistle’s VP of imaginative and also post-production, stated in a statement. “She and also her organization exhibit the inclusivity and positivity we intend to cover and support for more in sporting activities– something our team believes the artwork in this very first collection shares.”
Moreover, all proceeds from the drop will approach acquiring shoes for Bronx Storm, a non-profit AAU youth basketball program.
Moolah Kicks debuted its first sneaker, the court-ready Moolah 1, in May 2021.
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